At Soopa, our commitment to the health and well-being of dogs has always gone hand in hand with our responsibility to the environment. We believe that caring for our planet is just as important as caring for our pets, and this belief drives every decision we make. We’re excited to announce a significant step forward in our journey towards sustainability: the transition of our dental sticks and bites into 100% plastic-free, flow-wrap packaging made from fully recyclable paper.

A New Era in Sustainable Packaging

The packaging industry has long relied on plastic due to its durability and cost-effectiveness. However, as awareness of the environmental impact of plastic waste has grown, so too has the demand for more sustainable alternatives. At Soopa, we’ve always been committed to finding better solutions for both our customers and the planet. Our new 100% paper recyclable packaging is the latest innovation in our ongoing effort to reduce our environmental footprint.

This new packaging is designed to be as effective as plastic in preserving the freshness and quality of our products while being far more environmentally friendly. By using fully recyclable paper, we’re reducing the amount of plastic that ends up in landfills and oceans, and helping our customers make more eco-conscious choices in their daily lives.

Why This Matters

The environmental impact of plastic waste is a global concern. Every year, millions of tons of plastic end up in our oceans, where it poses a serious threat to marine life and ecosystems. By transitioning to plastic-free packaging, we’re doing our part to reduce the demand for single-use plastics and contribute to a more sustainable future.

This change reflects our deep commitment to sustainability and our determination to make a positive difference—one small step at a time.

Soopa’s Planet-Focused Mission

Since our founding, Soopa has been driven by a mission to provide the healthiest, most natural products for dogs while also considering the broader impact of our actions on the planet. We’ve always prioritised using natural, plant-based ingredients in our products, and now we’re extending that same care and consideration to our packaging.

Our transition to plastic-free packaging is part of a broader strategy to minimise our environmental impact across all aspects of our business. This includes:

• Sustainable Sourcing: We’re committed to sourcing ingredients and materials that are sustainably and ethically produced, ensuring that our products are not only good for dogs but also good for the planet.
• Reducing Waste: By choosing recyclable materials and minimising unnecessary packaging, we’re actively reducing the waste associated with our products.
• Continuous Improvement: Sustainability is an ongoing journey. We’re constantly looking for new ways to improve our processes and products to be more eco-friendly, and we’re excited about the possibilities that lie ahead.

What This Means for Our Customers

For our customers, the switch to 100% plastic-free, recyclable packaging means you can continue to enjoy Soopa’s high-quality dental sticks and bites with the added confidence that you’re making a positive choice for the environment. The same great products you and your dog love—now in packaging that’s better for the planet.

We understand that small changes can have a big impact, and we’re proud to be taking this step towards a more sustainable future. By choosing Soopa, you’re not only providing your dog with nutritious, delicious treats but also supporting a company that cares deeply about the environment and is committed to making a difference.

Join Us in Making a Difference

As we continue to innovate and evolve, our commitment to sustainability will remain at the core of everything we do. We’re thrilled to have you along on this journey with us, and we’re grateful for the support of our customers who share our passion for creating a healthier planet.